Rockingham Memorial Hospital (RMH), located in Harrisonburg, Virginia, is a community hospital that has been providing healthcare services since 1912. Serving a seven-county area with a population of close to 200,000, this new 238-bed hospital admits more than 16,300 inpatients, nearly 192,000 outpatients and delivers close to 1,700 babies annually. RMH averages more than 18,500 surgical procedures annually, and the RMH Hahn Cancer Center provides more than 14,000 cancer treatments per year. The RMH Emergency Department treats more than 72,000 patients per year.The 630,000-square-foot replacement hospital takes advantage of pastoral views of the Shenandoah Valley while serving as a model of advanced technologies. It is one of only seven hospitals of its size in the U.S. to achieve LEED Gold Certification.

FMG, working with RMH and ESa, designed the new system logo, a campus environmental graphics master plan and developed an interior graphics program for the new hospital, cancer center and medical office building. A program for all off-campus facilities was also developed along with a wayfinding pocket guide.

Virtual Tour